Psaromoura is located 22km northwest of Heraklion, just 500m north of Agia Pelagia. Like all beaches in the area, it faces East and is sheltered from the north winds usually blowing in the area. Right on the beach there are no hotels or restaurants, but there many facilities within walking distance.
The beach is pebbly and is very popular to locals, rather than tourists. On the north end there is a large rock with many foldings, which protects the beach from the waves. Another feature of the beach is the fish-boat that is tied to a makeshift pier, which makes the landscape look like a painting. Till a few years ago Psaromoura was totally unorganized and was one of the most beautiful beaches of Crete. Unfortunately, this paradise could not resist to the financial interests and has now become a common beach full of umbrellas, sun beds and a canteen that offers drinks. Recently, environmental organizations of Crete requested the removal of umbrellas from the beach, in order this to return to its original condition. Those who managed to get to know Psaromoura before its getting spoilt, fully understand these actions.